Audi A4 – Iron-man’s Company Car


Audi is one of Germany’s oldest motor vehicle manufacturers. The four rings symbolizes the amalgamation in 1932 of four previously independent motor-vehicle manufacturers; Audi, DKW, Horch and Wanderer. These companies form the roots of what is today Audi AG.

The new Audi A4 directly competes with the BMW 3 Series and Mercedes C-Class. These are all quality executive vehicles and to be honest the choice will come down to personal preference.

Front Quarter of the Audi A4 Sedan 1.4TFSI Design


Side view of the Audi A4 Sedan 1.4TFSI Design


Rear Quarter of the Audi A4 Sedan 1.4TFSI Design


Interior & Comfort:

The Audi A4’s interior is packed with gadgets and technology, featuring loads of equipment and design ideas from other recently revised Audi models like the Audi TT coupe, Audi R8 supercar and Audi Q7 SUV. It also has an incredibly well built interior that just oozes class and sophistication.

Front interior, Audi A4 Sedan 1.4TFSI Design


Audi A4 Sedan 1.4TFSI Design – Multi Function Steering Wheel


Rear seating in the Audi A4 Sedan 1.4TFSI Design


Gear Lever in the Audi A4 Sedan 1.4TFSI Design



The Virtual Cockpit instrument cluster originally seen in the TT has been carried over to the A4 (Available as an optional extra of course). The Virtual Cockpit is easy to use and looks great. It integrates well with the Navigation system. Standard tech is not bad, but I would advise you to invest in the Virtual Cockpit (and also Navigation) at least, even if you don’t take any other extras. Also consider a S-Line package because the standard trim looks plain.

Audi A4 Sedan 1.4TFSI Design – Centre Console


The i- Cockpit


Other options include:

Adaptive cruise control, adaptive dampers, Audi’s Virtual Cockpit, LED ‘Matrix’ headlights, styling packages and a huge range of accessories. However, they are pricey. There’s also a choice of two adaptive suspension setups – Comfort or Sport. The former is the much better option, as it makes the A4 about as comfortable as it can be, adjusting how firm the suspension is depending on the road quality and how vigorously you’re driving. The i-cockpit is much like Iron-man’s “heads-up display” in his helmet.


A4 provides more space inside – comfortably fitting three adults in the rear. Boot space is 480 litres. The massive boot space assists Iron-man to transport all his weapons to save the world.

The Drive:

While the BMW has historically had better steering response, the current A4 has improved in this area compared to its predecessor. The suspension in the A4 is also softer than before, making the ride more comfortable. This can be further improved with the Adaptive Comfort suspension system, however this is a costly optional extra. The 1.4T FSi I drove did not feel under-powered. In fact the 1.4T FSi would be my choice for the daily commute, it goes well and is very economical. Because the A4 is so comfortable to drive Iron-man rather drives before taking off in flight.

Engine Options:

Petrol engines

  • 1.4T FSI (110 kW/250 Nm)
  • 2.0T FSI  (140 kW/320 Nm)
  • 2.0T FSI  (185 kW/370 Nm)
  • 3.0T FSI (260kW/500Nm) – S4 Sedan

Diesel engines 

  • 2.0 TDI (110 kW/320 Nm)
  • 2.0 TDI (140 kW/400 Nm)

According to Audi the engine options are combined with various transmission solutions: Regardless if it’s a manual gearbox, S-tronic or tiptronic, front or quattro drive – a tailored solution is provided for each engine type.

The options list is staggering, so expect to add around R130k worth of extras if you want the best Audi can give you. If you really want all those extra’s rather buy a demo / second hand model already fitted with extra’s.


The latest Audi A4 is vastly improved from the old model – it’s more spacious, more economical and more comfortable. You need to really look closely to see the exterior differences between the new A4 and the old model, but believe me it is a totally different vehicle, overall it is much better than the previous model.

When Iron-man is not driving his R8 over the weekends, this would be his company car for the weekday commute.

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Murray Kroucamp

Murray Kroucamp Has a passion for cars and the wonderful world of motoring journalism. Background includes: Regulatory liaison; Customer Experience Executive Complaints Management; Data analyst. Founded the Mazda 2 Owners page on Facebook in 2008. Founded Murray’s Car Reviews (South Africa) on Facebook in 2015 which has around 800 active members. Also started writing car reviews on Linkedin in 2017. Working on turning the hobby into a profession.

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